Twenty-Five Percent Fewer CMOs Using Mobile Marketing This Holiday Season (Forbes) As the title of this article says twenty-five percent fewer CMOs using mobile marketing this holiday season…
First, I want to thank Baochi for scooping this story… When I went to read the article, I first was intrigued by the Forbe’s contributor, Steve Olenski’s byline. So, I chose to follow him. Then, I became engage with his love of, use, and defining of words, ‘making it plain’ throughout the article.
Now, to the heart of the article, nothing replaces common sense. All the schooling, formulas, corporate structure and culture means diddly, if not manifested through a frame of common sense! The article title should have read "WHERE COMMON SENSE DOES NOT PREVAIL: Twenty-Five Percent Fewer CMOs’ Using Mobile Marketing This Holiday Season Due to Lack of Understanding Within Corporate Structure!" I’m just sayin’
Now, go forth, learn, and join me in becoming an Olenski fan! http://smarturl.it/FewerCMOsUseMobMktg
See on www.forbes.com