The Problem Social Media Cannot Solve

See on Scoop.itPur-T Marketing Madness

Melinda F. Emerson “Stop. Don’t send that tweet. Don’t post that video on YouTube. It’s time to face facts: It doesn’t make sense to do anything in social media if you don’t have a good Web site.”

Jacqueline Taylor-Adams‘s insight:

This article is a must read. For every artist and entrepreneur who feel they do not need a website, a free Facebook page will do, who only want to use free websites, homemade logos, who doesn’t realize your website is a manifestation of your marketing plan, who doesn’t want to create a plan and layout before building a website, who makes cost the number factor in determing which service or web developer to use, and/or who, like me, have not actually made your website your top priority, please review this straight-no-chaser expert advice regarding internet strategies for business.

 

Now, let’s go forth and learn http://smarturl.it/Website1stByMFE   

See on boss.blogs.nytimes.com

Introducing Group Publishing from Viralheat

See on Scoop.itPur-T Marketing Madness

Viralheat recently added Publishing Groups to its extensive Publishing suite. These groups save users time by allowing them to post the same message to selected social media accounts simultaneously. You can create a group, include select specific accounts, and save the group for future use. There’s a variety of ways groups…

See on blog.viralheat.com

Data-Driven Brand Storytelling: 6 Steps to A Credible Story

See on Scoop.itPur-T Marketing Madness

Credible stories are rooted in data, and your opinions add perspective. Develop more credible stories with these 6 steps for data-driven brand storytelling.

 

Got data? Need a story?

Got a story? Need data?

Then these 6 steps will help shape your data into a story — or bring data into your story.

 

Marrying data and storytelling to make your point is sometimes tricky to do. What I really like about this post is that its first tip is all about figuring out what question(s) are top most in the minds of your audience — because that is the first step in figuring out how to take your data and shape it into a story OR determine which data you need to help your story along.

 

The other 5 points are also really good: where to find data if you need it, how to vet and filter the data, choosing how to share the data visually, how to weave the story and data together, and then most importantly — receiving feedback before you publicly share it.

 

Go read this article. I think you will find it very helpful! http://bit.ly/DataDrivenBrandStorytelling

 

Many thanks to Giuseppe Mauriello for sending this article for review 🙂

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it || http://bit.ly/DataDrivenBrandStorytelling

See on www.contentmarketinginstitute.com

Twitter Users Who Mention Top Brands Have An Increasingly Amplified Voice | CMO.com

See on Scoop.itPur-T Marketing Madness

The average number of followers of Twitter users who mentioned top brands grew sharply in the first half of 2012, according to the Bazaarvoice Conversation Index Vol. 5, released October 2012.

 

What are these brands? Click “Full Story” to find out…

See on www.cmo.com

New Music: Kindred Family Soul “SOS (Sense Of Security)”

YOU HAVE THE POWER: Support and Share Good Music from Good People: Please, Listen and Like “SOS”, radio is starting to support their latest Single. #KindredThefamilySoul #IMPACCNOW

WRNB 100.3 Philly

Check out this new music from Philly’s own Kinderd Family Soul “SOS (Sense Of Security)”. Take the poll below and let us know your thoughts.

View original post

Have Them Say Your Name; Say Your Name! | TaylorAdams Marketing

See on Scoop.itPur-T Marketing Madness
Whats In A Name - Power and Perception by TaylorAdams Marketing -www.BEEDConference.com

What’s in a Name? Power and Perception. A domain name is an asset. On the Internet, a domain name can be the first contact that a customer will have with you…In addition to designating a web site location, a domain name also offers an identity for your company. It’s how people perceive you.
See on tayloradams4me.com